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The one thing that keeps me coming back to a store whose products I can buy elsewhere is customer service. In the age of Amazon, I want all my shopping experiences to be easy, seamless and pleasant. Allie, founder and owner of Little Zen One offers all this and more. Her website makes it simple to find and view exactly what you're looking for and the online checkout process makes handing over all your money to buy allll the wraps a breeze. Plus, her shipping times are fast and she sends you several status updates on your package.

My favourite thing about buying through her is that she makes herself available to answer all my questions, from laundering, to wrapping techniques, to how to get a wrap hemmed because the one I bought was too long. Allie is there for you via messaging through her site, Facebook messenger, instagram direct messages and her fun Facebook group, Little Zen One Chatter.

 The Huggaloops Wrap-Free Baby Wrap was the first baby product I bought before my daughter was born, and it's still one of my favourites. I bought almost nothing baby-related when I was pregnant, but when this went on sale at my local baby store, I knew I needed to snatch one up. I'd done a lot of research on the benefits of babywearing and had painstakingly decided that the Huggaloops would be the perfect carrier for me to start with. This was one piece of gear I knew I'd use a lot and I wanted to practice using it before the baby arrived, because I didn't trust that my addled postpartum brain would be able to figure it out as soon as I was ready to start babywearing.

It's considered a stretchy wrap, which means it's made of soft, stretchy material. It's meant to be used for front and hip carries (with no option to back carry or have baby facing out) and requires three passes of fabric to go over your baby in order to ensure that she stays snug and secure against your body. Unlike traditional stretchy wraps, which are typically a long piece of stretchy fabric that you wrap and tie around yourself and your baby, the Huggaloops is composed of three interconnected loops of stretchy fabric that you put on before putting your baby in. Once Girly made her appearance, it was the first carrier I wore her in and it didn't disappoint. Plus, the prenatal practice majorly helped and I was able to get her in quickly and easily.

I always knew I'd want to babywear, but once I experienced just how incredible it was, I wanted to try ALL the carriers and over the past 10 months I've amassed quite the collection. But even as I've fallen in love with other kinds of wraps and carriers, I never fell out of love with my Huggaloops. And while I have several different woven wraps, I've never even tried a standard stretchy wrap, because anything they can do, my Huggaloops(es!) can do better. I was thrilled when Huggaloops offered me a carrier in exchange for a review* -- I'll never pass up an opportunity to talk/write about babywearing or get a new carrier! Oh Huggaloops, how do I love thee? Let me count the ways...